How B2B and B2C companies solve churn differently
Churn is a problem no matter who you are selling to. But your type of customer defines the type of churn that is most dangerous for your company.
You're handling delinquent churn incorrectly
Delinquent churn from failed credit cards makes up a scary portion of total churn. Develop the best dunning strategy for more customer success and more revenue.
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